Facebook granted "Face" trademark

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After months of legal wranglings, it looks as though Facebook will soon own the trademark for the word “Face”.

Zuckerberg’s empire have had their trademark application accepted by the US Patent and Trade Office, with the reins passing to them from Faceparty.com.

If you were worried about you’re own ugly mug incurring legal dealings because of the move, you needn’t; the trademark only covers the use of “face” in regards to “telecommunication services, namely, providing online chat rooms and electronic bulletin boards for transmission of messages among computer users in the field of general interest and concerning social and entertainment subject matter, none primarily featuring or relating to motoring or to cars”.

That means if you’re planning on starting a social network or online communications system of any form with the word “Face” in the title, you could be in trouble. If you’re not online, or not social however, you should still be able to use “Face”, it would appear.

Facebook have three months to seal the deal, which you’d assume they most certainly will. Excuse me while I go apply for the trademark to the words “Eye”, “Nose” and “Bum”. And, just to throw a spanner in the works “Faceb” too.

Gerald Lynch
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6 comments

  • As we know better .. there are so many big companies they must use their trade mark every where? why FAcebook not make so far ? Even though its biggest social media .

  • I came to your article from another article and am really interested in this learning about this.I feel strongly about information and love learning more on this. If possible, as you gain expertise, It is extremely helpful for me.

  • So Apple are getting sued for using ‘Facetime’ right? It’s social, it’s communication, it’s online and it’s a clear violation of the trademark you put forward.

    • Not sure of the specifics, but we’re guessing it only takes effect from the point when the trademark gets the green light.

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