World of Warcraft developer Blizzard working on brand new MMO IP
Blizzard, the development team behind Starcraft II and World of Warcraft, are working on a brand new massively multiplayer online role playing game based on an original intellectual property.
Activision CEO Booby Kotick broke the news last night during the publisher’s Q2 earnings report, saying significant investment is going into the mysterious title.
“Remember, we have two enormous investments, one in Bungie and the other in another project at Blizzard that we haven’t given a lot of visibility to. Those are going to be entirely new intellectual properties,” said Kotick.
“But with the recognition that the way to build them is take long amounts of time, lots of capable talent, an enormous amount of capital and you have to have a real roadmap for innovation and creativity. And I think that those are going to be two very good examples from the ground up original ideas.”
The game, initially teased in 2007, had been believed to be a Starcraft MMO, and given the recently-released sequel’s massive sales, that probably would have been a fairly safe move to make. However, given Kotick’s insistence that it will be a brand new IP, it’s anyone’s guess as to what is on the cards. We’ll keep you posted as we find out more.
