“You’ll grow into it,” is a phrase that echoes back long into my mind as I think of a young me standing unconvinced, swamped in a pull-over between a smiling shop assistant and a nodding parent. I don’t ever remember growing into it. Instead the item in question would just go out of fashion before it would accommodate me.
Hank Miller is obviously another who suffered the same large apparel humiliation and has come up with the idea of putting Japanese iFit technology into a product called INCHworm shoes. The shoes adjust up to one full size in half size increments so that they fit your children when you buy them and a good while after as well but allow Hank to explain.
Of course these are all very well and good, provided the kids like the look of them in the first place and don’t lose interest in them before their feet do.
The other slight paradox is that if the shoes fit for longer, that does mean that fans wont have to buy another pair for a very long time. So, Hank had better hope he grabs enough market share not to have to rely on repeat custom for a little while.
INCHworm Shoes (via Toxigon)