According to ‘sources’, T-Mobile is the current favourite to become the exclusive distributor for the iPhone, closely followed by Vodafone.
The unnamed sources think that the two companies have already been shortlisted by Apple, but that T-Mobile, owned by Deutsche Telekom, has the edge.
Gartner research director, Martin Gutberlet, believes that the more fragmented nature of the European mobile phone network means that Apple could be making a mistake by looking for a single operator.
“It would be in Apple’s best interests to get more than one operator to distribute the phone,” he said, adding that Apple may initially sign with one operator, realise its mistake later on, and look for other distributors later on.
We don’t know if the iPhone will launch across Europe in one go, or roll out at different times, but a crucial factor may be that T-Mobile don’t have a prominent presence in Italy, Spain, or France.
(Via Marketing Week)
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By Andy Merrett | May 11th, 2007