Apple launches iTunes U – free university downloads to your iPod

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How do you get the majority of students on a country to go out and buy an iPod? Simple – you offer university lectures and lessons as free downloads from the iTunes store.

That’s essentially what iTunes U offers. It’s a dedicated area within the iTunes store, offering course lectures, language lessons, lab demonstrations, sports highlights and ‘campus tours’ provided by top US colleges and universities.

“iTunes U makes it easy for anyone to access amazing educational material from many of the country’s most respected colleges and universities,” said Eddy Cue, Apple’s vice president of iTunes. “Education is a lifelong pursuit and we’re pleased to give everyone the ability to download lectures, speeches and other academic content for free.”

Cynical marketing or not, it’s quite a useful outlet for colleges in the US and a useful reference area for student. Any chance of a UK version?

iTunes website

Dave Walker
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