Unlike website content, Mobizines, which carry around 20 stories per edition, appear in a colourful magazine-like format on your phone and once downloaded, can be read without the need to be connected to your mobile service. Magazines already signed up for the service include Condé Nast titles GQ and Glamour, OK!, TimeOut, ITV, Daily Snack, TV Genius and sports news from TeamTalk.
The cost per edition varies by network but on average costs between 3 and 10p. Combined with offline reading, Mobizines have certainly got the potential to be a winner financially, but whether the content and the magazine format will work for the average mobile user remains to be seen.
By Dave Walker | February 6th, 2006